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1/17/08 - Build versus Buy
It has been a while since we last talked about the build versus buy question as it relates to CRM technology. In fact, it was December 2005 that Gartner said we would see a rejuvenation of "build your own" CRM applications.
A new study from CRMIndustry suggests that 53% of respondents currently use an in-house CRM solution. The report goes on to say the top three factors that motivated choosing an in-house solution are cost (48%), flexibility (41%) and speed to implementation (41%).
I'm a big believer in build your own for specific situations but not for the reasons reported in the study. I think it is a good choice for those desiring a technology advantage not readily available to competitors, more seamlessly integrated CRM capabilities, and control over the evolution of the technology. Do you agree?
Gary Lemke, Publisher
(Share your thoughts)
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TODAY'S NEWS (more)
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Sun Microsystems To Acquire MySQL AB, an open source icon and developer of one of the world's fastest growing open source databases for approximately $1 billion in total consideration.
Oracle announced that it has agreed to acquire Captovation, a provider of document capture solutions that streamline the process of capturing mission-critical content for access from within business applications and processes.
NICE announced that Conseco has expanded its NICE environment with NICE SmartCenter to be deployed in US and offshore locations, across four contact centers.
Astute Solutions announced expanding the RealDialog product family with the launch of RealDialog Agent Assist. The solution enables contact center agents to deliver consistent, accurate, and personalized responses.
Infogain announced the completion of its acquisition of Spider Systems, Pune, India.
Salesforce.com announced Force.com Development-as-a-Service, a new set of development tools and APIs that enable enterprise developers to easily harness the promise of cloud computing.
Amdocs launched its Search and Digital Advertising solution. The new solution aligns Amdocs' strengths and competencies in mobile communications to help service providers and their partners fully monetize new revenue streams derived from search and digital advertising.
At approximately half of industry cost estimates, the City of Philadelphia is live on their new billing and customer care platform - basis2.
Convergys has concluded a month-long reading program that gave over 2,200 public school students in Pasig a chance to broaden their minds.
Cloud9 Analytics added two high-profile, qualified executives to its management team to serve the exploding demand for the company's sales analytics offerings.
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"8 CRM Essentials"
Dan Chiazza, Director, Global Sales Operations, Harris Interactive
For the most successful companies, CRM is an area of continual innovation and assessment. And your CRM processes and technologies must keep pace with-or ideally stay ahead of-changes in your market and customer base. Whether you are searching for the right CRM technology for your business, re-evaluating your current use of CRM, or looking to derive more value from an existing investment, understanding the essential factors of CRM success can help you get the best results. This webinar highlights eight proven essentials distilled by over 30,000 global companies of all sizes and industry experts.
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| CRMAdvocate Stock Index |
| CRMSI | 52.82 |  | -2.92% |
| Dow Jones | 12,466.16 | | -0.28% |
| Nasdaq | 2,394.59 | | -0.96% |
| S&P 500 | 1,373.20 | | -0.56% |
| Top Gainers |
| SAP | 49.5 |  | 57.90 |
| HP | 44.34 | | 49.78 |
| NCR | 21.73 | | 47.99 |
| Top Losers |
| eOn | 0.45 | | 0.78 |
| Selectica | 1.85 | | 1.75 |
| Broadvision | 1.78 | | 2.20 |
| Complete Stock Index |
| As of close 01/16/08 | |
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