 OUR TAKE -
A Day Late on Transparency
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Every generation imagines itself to be more intelligent than the one that went before it, and wiser than the one that comes after it.
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George Orwell
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Yesterday, I wrote about the U.S. Senate's move for more transparency by agreeing to publish expenditure records online rather than making information available exclusively in print. To the average guy on the street, the move appears to be a great step forward for transparency. But the timing is more than just a bit suspect given, as one CRMAdvocate reader wrote, "the current spate of accusations and resignations within the British Parliament" and the on-going front page investigative reporting of the Wall Street Journal.
So, while we may applaud the effort for more transparency, something we have been talking quite a bit about here at CRMAdvocate, one has to question the genuineness of it all. Come on now. Is the move a legitimate desire to operate in a transparent fashion or is it damage control? Why now? (See Marketing Opportunity or PR Challenge)
Here's the deal. It's better to get ahead of the transparency question in a proactive fashion lest one blows their "transparency equity" by reacting to situation that casts long shadows over core values?
That's my take. Do you agree? What's your take?
Gary Lemke, Publisher
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