 OUR TAKE -
Is Accountability Impractical?
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Truth is tough. It will not break, like a bubble, at a touch; nay, you may kick it about all day like a football, and it will be round and full at evening.
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Oliver Wendell Holmes
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Last week, I wrote about the need for more transparency when dealing with the world of Social CRM. I offered a short, albeit incomplete, list of suggestions about creating more transparency in hope of fostering higher levels of trust and effectiveness. As promised, I will share a few representative responses.
One reader responded, "Nice list, but most of these things are hugely impractical. For instance, anonymity. There are too many crazies out there to make this possible. Instead, allow pseudonyms but *rate their postings* (as most forums and stores like Amazon do). I'm surprised you didn't mention . . . a "reputation" rating of the reviewers (which discourages serious commentators from selling out) and a little distribution chart of favorable vs. unfavorable comments that a product has received (so if the ratings are mostly negative, you can instantly see the consensus)."
I'm not so quick to throw in the towel on anonymity. I remember the wise words of a leader who said he would not read mail from anonymous senders. If the person wasn't willing to stand behind their words, it wasn't worth reading. I believe the same applies in the world of commerce. Do you?
The truth will set you free. That's my take. What's your take?
Gary Lemke, Publisher
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As of 3:59 p.m. on 5/18/09 |
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