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11/3/06 - Don't Spend Too Much Time on Vendor Viability By all accounts, we have consensus that vendor viability is becoming more important as a criteria for CRM solution selection. Also, most agree the wave of acquisitions and mergers is a major reason why viability has become more important. I don't want you to think that I'm not suggesting a reasonable amount of due diligence but my recommendation is not to become overly concerned about viability. Why? To put it bluntly, you probably won't see it coming. Mergers, acquisitions, liquidations, and bankruptcies are often surprises to even the vendor's employees. If they don't see it coming, why do you think you will? So do the due diligence to determine the obvious. Beyond that, you can only assume that judgment day will come for most of your suppliers. Gary Lemke, Publisher (Share your thoughts)
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TOP NEWS OF THE WEEK (more)
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HP announced that it has completed its tender offer for Mercury Interactive Corp. HP's tender offer for all of the outstanding shares of Mercury expired at midnight, New York City time, on November 1, 2006. As of that time, approximately 85.7 million shares, representing approximately 96 percent of Mercury's outstanding shares, were tendered and not withdrawn in the offer (including shares tendered by notice of guaranteed delivery). HP has accepted for payment all tendered shares.
Scribe Software announced that the company has been acquired by The Mustang Group and key members of the Scribe management team. Previous investment firms Edison Venture Fund and Borealis Ventures sold their interests in the company as part of this transaction.
Infusion Software announced that in honor of its five-year anniversary, the Gilbert-based company has launched the "Make the Switch" challenge, a search for Greater Phoenix area small businesses desperate for better systems and technology that can improve their marketing and increase sales. The five winning small businesses will receive one year of Infusion Software's product, Infusion CRM, a sales and marketing solution designed for the true small business.
CTI Group announced the release of SmartRecord IP, a Web-based call recording solution that enables service providers to deliver a superior contact center solution as well as facilitate legal and regulatory recording scenarios.
ASC announced the release of MARATHON EVOLUTION XXL, a new product for high-end communications recording. It records up to 480 phone lines simultaneously.
Cincom and Xtalks announce the Government Contact Centers Web Conference on November 15th from 1:00 - 3:00pm ET. The biggest struggle for public sector contact centers is two-fold - what do they want to offer the public and what is the best way of delivering their services. Whether it be a live voice on a phone, a recorded message, online communication or a walk-in office, each department in each level of government needs to determine what works best for them and how they can most efficiently serve their customers. Click to join the Web Conference.
Chordiant announced availability of the Chordiant Cx Lending Platform. The new Chordiant Cx Lending Platform enables financial institutions to now initiate lending products -- from auto loans to mortgages to credit cards -- within one unified environment.
Graham Technology announced the launch of ciboodle, a customer relationship management software bundle for the multi-channel contact center. Fully integrated with all contact center channels such as telephony, Web, interactive voice response and instant messaging, ciboodle provides a single interface that allows contact center agents to interact with customers.
Twodue.com announced an online to-do list website for personal or business management. It can be used as a grocery list, a management tool for a large job, a list of your favorite bands, etc.
eGain announced a new release of its customer interaction hub (CIH) software suite. eGain Service 7.6 suite includes nine new applications and directly addresses the mindset of today's consumers, who expect choice of communication channels and superior service quality when interacting with their favorite brands.
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FEATURE WEBCAST (more) |
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"Optimizing the Customer Experience for Web Self-Service "
Allen Bonde, Senior VP, Strategy & Marketing, eVergance
Customers want - and have come to expect - great service. But, when it comes to self-service, many sites are still offering only static search and simple FAQs... with poor customer satisfaction and high escalation rates as a result. Get expert advice from self-service guru Allen Bonde and KNOVA Software CTO Mark Angel as they explore new ways to create an online self-service experience that cuts costs and delights customers with personalization and efficient resolution. You'll learn how to align business and user needs, drive adoption and measure the impact of your solution via targeted self-service metrics.
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Research Notes (more)
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White Papers (more)
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Marketing Automation: The New Automation Frontier - Marketing, it's show time. Finance was automated in the 1960s, HR in the 1970s, manufacturing in the 1980s, and sales and customer service in the 1990s. This is the decade for marketing automation.(MarketingCentral)
|  | | Defining CEM - When Joe Wheeler and Shaun Smith wrote "Managing the Customer Experience - turning customers into advocates" in 2001, they did not realize that it would help to stimulate a worldwide interest in CEM that is growing all the time. For example, a 2005 Forrester survey found that 83% of executives considered customer experience to be more important than in the previous year. This year the figure is even higher. The question is why has CEM become such an issue for organizations.(GCCRM)
|  | | Contact Center Manager KPI Survival Guide - Contact center managers are confronted with volumes of data and dozens of reports generated by automated and manual systems and processes. They may have a surfeit of metrics, but lack the fundamental information needed to manage their operating environment. Too often contact centers have no way of systematically measuring and communicating how well internal and corporate objectives are being met and identifying where change is required.(DMG Consulting)
|  | | A Strategic Guide to Self-Service for the IT Help Desk - Self-service support can be a make-or-break proposition. A self-service strategy that is properly developed, tested, implemented, and managed over time can add remarkable business value through saved costs and improved employee productivity.(Pete McGarahan)
|  | | Seven Actionable Tactics for Critical Contact Center Improvement - In this white paper, Tim Montgomery, founder of The Service Level Group and Certified Associate of the International Customer Management Institute (ICMI), shares a career worth of valuable research to help your organization take its contact center to a more customer-centric level.(etalk)
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Google Takes Aim At Fast E-Mail For Mobile Phones - Gmail for mobile promises computer-like response times and capabilities for viewing e-mail. Although it will run on any phone with Java software, the initial service targets U.S. customers of Sprint, T-Mobile, and Cingular.(InformationWeek)
|  | | Winning Philosophies for Boosting Consumer Loyalty - In mid-September 2006, Wilmington, Del.-based Chase Card Services rolled-out a rewards program that was in the works for more than a year. "It is the most researched product Chase has ever done," said Stacy Hamilton, the firm's senior vice president of marketing. In addition, it reflects Chase cardholders' and prospective customers' desires for greater control and flexibility over rewards programs.(CRMBuyer)
|  | | 25 Terrifying Information Technology Horror Stories - Halloween. Friday the 13th. Information technology catastrophes.(CIO Magazine)
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Case Studies (more)
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AFLAC Increases Efficiency With etalk - AFLAC purchased e-talk Recorder and etalk Advisor. The integrated system enables call center supervisors to set up automatic recording times based on a specialist's schedule, something that was impossible with the old completely manual system.(etalk)
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November 12th-14th, 2006: SSPA Services Leadership Conference - Services are a key driver of customer success. To continue to succeed, a company's service capabilities must evolve to an entirely new level and this change must be driven from the top. Begin the journey by attending the Service & Support Professionals Association's (SSPA's) Services Leadership Conference, Nov. 12 - 14. For top-level service and support executives, the event offers 9 content tracks: Process, Strategy, Products, Skills, Consumer, Converged Services, Services Marketing and Innovation, Sales, and Tools and Technology. All designed to help you deliver maximum financial performance and ongoing customer success .
|  | | November 12-15, 2006: The North American Conference on Customer Management (NACCM) - The North American Conference on Customer Management (NACCM), November 12-15, in Orlando, FL, is the premier event, delivering sought-after solutions to your most pressing customer challenges. Don't miss once-in-a-lifetime presentations from Former Secretary of State, General Colin L. Powell; Chip Bell, Author of 16 Books on Customer Service; Malcolm Gladwell, Best Selling Author; Loyalty Expert Fred Reichheld; and many more. Attendance at this annual event is a necessary step in developing your customer experience strategy. Visit www.iirusa.com/crm, mention Priority Code: XM1900CRMAW and receive 15% off the standard conference price!
|  | | November 13th-14th, 2006: West Coast - MarketingSherpa Business-to-Business Demand Generation Summit - MarketingSherpa's B-to-B Demand Generation Summits 2006 - Network with 500 B-to-B marketers & discover their best demand generation tactics.
|  | | Jan. 22 - 24, 2007: Mobile Customer Retention & Loyalty - This event will consider the changing nature of mobile customer loyalty in marketplaces around the world and equips operators with the tools and strategies needed to tackle churn. Features more operator case studies, interactive sessions, networking opportunities and innovative speakers from related industries sharing their experiences!
|  | February 26-28, 2007: Linkage Strategies 2007 - Finally, the one event highlighting the entire customer feedback continuum - from collection to analysis to action - and how to WOW your customers every step of the way. Hear action-oriented perspectives to help you do your job better, faster and smarter from executives in leading organizations including: Wachovia, Hewlett-Packard, Oakland A's, Roche Diagnostic¸ Motorola, Inc., JetBlue Airways¸ American Girl, Bank of America, Kraft Foods¸ CA, Inc.¸ Fairmont Hotels & Resorts, Allstate Insurance, UBS Financial Services, FedEx, PGA Tour, GlaxoSmithKline, 3M, HSN, and many more
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| CRMAdvocate Stock Index |
| CRMSI | 56.09 |  | 0.66% |
| Dow Jones | 12,017.82 |  | 0.11% |
| Nasdaq | 2,328.99 |  | -0.18% |
| S&P 500 | 1,366.99 |  | 0.11% |
| Top Gainers |
| Witness | 16.59 |  | 16.59 |
| SPSS | 28.12 |  | 2.23 |
| Unica | 11.11 |  | 0.53 |
| Top Losers |
| Amdocs | 38.53 |  | -0.40 |
| Tekelec | 15.34 |  | -0.40 |
| HP | 38.42 |  | -0.19 |
| Complete Stock Index |
| As of close 11/02/06 | |
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