 |
|
8/1/06 - Free is Too Expensive One would think that determining a market leader would be a simple task. It appears that crowning a market champion is anything but easy or straightforward. According to Gartner, SAP may be the market leader in CRM overall, but the latest Magic Quadrant for sales force automation (SFA) puts Siebel in front. The report points out that SAP has sold more CRM software. But much of it has not been deployed. It seems SAP often bundles CRM capability into their mega-ERP deals but many SAP customers simply put that functionality on the shelf. As someone once told me, "that free CRM software is too expensive to run." We are seeing more companies use SAP on the back-end but deploy Salesforce.com or some other solution for front line CRM. Two things are clear. First, if someone bundles CRM for free, it may mean they don't value it and maybe you shouldn't either. And, be careful how you interpret market leadership reports. There is a big difference between shelfware and valueware. Gary Lemke, Publisher (Share your thoughts)
|
|
TODAY'S NEWS (more)
 |
|
|
FrontRange Solutions announced the general availability of the latest version of HEAT Service & Support, a customizable Help Desk and external customer support tool that logs and tracks issues through completion. The newest feature to HEAT is the Call Logging Dashboard, which provides a one-stop location for common views and metrics. The new dashboard allows individual users to add hyperlinks to personal call groups, allowing for quick access to incident records based upon commonly used search criteria.
UncommonGoods, an online retailer that sells creative, high-quality merchandise, has selected UniPress' FootPrints. The retailer is using the web-based system to centrally manage multi-channel support, enabling customers to submit requests via phone, email, and the Internet. The company is on pace to log more than 48,000 customer service requests in 2006.
The Building Commission of Victoria Australia has chosen the ViryaNet solution to manage customer interactions associated with residential and commercial building matters. The Building Commission, located in Melbourne, is a statutory authority that oversees the building control system in Victoria, and regulates building practices. Each month, approximately 2000 cases originate from customers who have questions about building matters.
ClickSoftware Technologies announced a new licensing and service agreement with the Chubb Group of Insurance Companies, a provider of personal property and casualty insurance. Chubb Group has purchased both ClickSchedule and ClickAnalyze to help the company schedule appraisals for its homeowners insurance customers.
Acxiom Corporation announced the two companies intend to jointly market Acxiom's real-time customer view within SAP's multi-channel CRM solution, mySAP Customer Relationship Management. SAP clients and prospects can leverage Acxiom's AbiliTec customer data integration technology and InfoBase products to maximize their marketing and sales dollars.
Customer Relationship Metrics announced today that it will deliver a webinar series to educate the industry on best practices of surveying and measuring satisfaction with Agents, the Contact Center, and the Company. A key barrier to implementing best practices is the understanding that research is a science which technology must support. In the series Metrics, will share findings from 13 years of experience conducting real-time immediate post-call surveys in contact centers.
Eloqua announced the Summer 2006 release of Eloqua Conversion Suite, an integrated demand generation platform. The new release optimizes sales lead creation, conversion and management with interactive and direct marketing tactics, behavioral analytics and marketing automation. The Summer 2006 release of Eloqua Conversion Suite will be available on July 31, 2006.
Service Strategies Corporation announced details on the Services Industry Summit - "Successful Strategies for Service Innovation" to be held October 17 - 19, 2006 in Las Vegas, NV. The event will include presentations from industry leading technology companies such as EMC, FileNet, Rockwell Automation, Sage Software, Sony Corp., and others.
NJ TRANSIT customized Salesforce Service and Support implementation using salesforce.com's AppExchange. The integration of multiple customer contact points helps NJ TRANSIT provide more timely and consistent customer service. With this on-demand service NJ TRANSIT, New Jersey's public transportation organization, has increased customer response time, improved customer satisfaction and delivered faster, more accurate reporting on its customer service operations.
LexisNexis announced it will open a new training centre for InterAction users in London. The new London facility will hold InterAction 5.5 classes that provide end-user training and bespoke training programs. The CRM solution for relationship-based organisations and professional services firms, InterAction helps professionals create the Relationship Intelligence they need to uncover new business opportunities and enhance client service.
|
| CRMAdvocate Stock Index |
| CRMSI | 45.14 |  | -1.40% |
| Dow Jones | 11,185.68 |  | -0.30% |
| Nasdaq | 2,091.47 |  | -0.13% |
| S&P 500 | 1,276.66 |  | -0.15% |
| Top Gainers |
| Interact Intell | 13.51 |  | 1.36 |
| NICE | 26.21 |  | 0.89 |
| Convergys | 19.08 |  | 0.57 |
| Top Losers |
| Amdocs | 36.28 |  | -0.78 |
| Unica | 9.01 |  | -0.23 |
| HP | 31.91 |  | -0.20 |
| Complete Stock Index |
| As of close 07/31/06 | |
|
GET YOUR OWN COPY OF CRMAdvocate
|
Read Less. Know More. Still reading a forwarded copy? CRMAdvocate is everything you need to know about CRM because we do the hard work for you consolidating over 40 sources of CRM knowledge into one, easy to read format.
- Click here for your free newsletter subscription.
|
|
|
|
 | |
| (Feature)
|  | | Loyalty and Customer Value Intersect in the Boardroom - This article in 1to1's Return on Customer monthly e-newsletter captures the truth about earning a seat at the table with your company's leaders. It's common knowledge customer loyalty extends much further than the reputation of a brand, or simply brand loyalty. Creating Loyalty has routinely covered the ROI of customer loyalty in recent years, and this article continues to validate why it's so important for companies to zero-in on high-value customers and analyze the financial impact of key customer-focused initiatives. (1to1)
|  | | Gartner: Siebel still No. 1 in SFA - SAP may be the market leader in CRM overall, according to Gartner, but the latest Magic Quadrant for sales force automation (SFA) puts Siebel in front. Gartner has been issuing SFA reports in some form or another since 1995. With this latest research, it's clear that on-demand CRM vendors such as Salesforce.com, RightNow Technologies and NetSuite are gaining ground. (SearchCRM)
|
|