Required Reading
		Survival Data Mining for Customer Insight     Data mining techniques that have proven their worth in smaller applications are now crossing over into mainstream business computing. Here's a practical view of how you can apply one such technique to better understand customer behavior and reduce expensive churn rates. (Intelligent Enterprise) more >>
Archive of past Required Reading articles

AFC Selects InstantService
AFC has selected InstantService to provide live chat to AFC's customers. With InstantService, AFC representatives are able to quickly answer customer questions, create support tickets, and communicate case status via live chat. InstantService enables AFC to enhance the quality and convenience of their technical support, thereby increasing customer satisfaction and loyalty.

Healthcare Industry Turning To Learning Management Solutions
PeopleSoft announced the findings of a recent survey involving 200 healthcare executives in the U.S. The survey conducted by Health Data Management Magazine and PeopleSoft, found that healthcare organizations are turning to learning management solutions (LMS) to address critical industry challenges, such as training staff on new clinical software and meeting accreditation requirements for training. The survey results also showed that more than half of the respondents identified "aligning learning with the goals and objectives of the enterprise" as the greatest benefit of LMS. In addition, more than a third of respondents indicated that they plan to implement LMS in the next year.

Brakes Chooses Siebel Systems
Siebel Systems announced that Brakes has chosen Siebel Consumer Goods to create a customer-centric catering solutions business. A unified customer view will allow Brakes to streamline its sales ordering and service inquiry process and target customers with tailored, compelling catering offerings. As a result, Brakes anticipates driving a significant increase in revenues, fostering productivity gains, and increasing customer satisfaction among its large customer base of restaurants, hotels, schools, and other institutional customers in the UK and France.

Home Interiors and Gifts Makes Business Objects Its Business Intelligence Standard
Business Objects announced that Home Interiors and Gifts has implemented Business Objects solutions as its enterprise business intelligence standard. Home Interiors has also implemented BusinessObjects Data Integrator to ensure its users are always working with the most credible and up-to-date information.

Blue Pumpkin Ranked #1 in Workforce Management Software Licenses Worldwide
Blue Pumpkin announced findings from the latest contact center market study by Frost & Sullivan that places Blue Pumpkin in the number-one position in worldwide share in the workforce management market as measured by software license revenues. Despite a sluggish economy, Blue Pumpkin widened its industry lead by starting with the largest single deployment in workforce management history with licenses for 30,000 agents and managers.   (about Blue Pumpkin)