Previous Issue                                                                      About    Contact    Affiliations    Home                           

Welcome to RealMarket Today! Your concise source for the latest breaking news in CRM. RealMarket Today! is a free resource of RealMarket.

Subscribe or Refer a Friend for our newsletter (it's free) and get a new white paper from Empirix - "Quality of Experience" and the Bottom Line, presenting the value of automated testing and monitoring in the contact center. Subscribe Now!
Subscribe Now!

From the Top Executive Interview With KANA
KANA is the combination of the eleven products acquired through company mergers. In this exclusive "From the Top" interview KANA's CEO and President Chuck Bay reveals how he has integrated best-of-breed products into a full CRM suite. Emboldened with a new business strategy, Mr. Bay discusses the importance of making CRM really work and his recipe for implementation success. more »

The Primary Matters Guide 1.3 Announced
Primary Matters announced the availability of Version 1.3 of their flagship business impact analysis software, The Primary Matters Guide. One of the Version 1.3 additions is the ability to 'Roll Up' or combine multiple modeled environments, such as departments, geographies or sites, to create a consolidated view of the organization. more »

Microsoft Outlook Integration Available From TeamShare
TeamShare announced the availability of integration between its TeamTrack 5.7 and Microsoft Outlook. TeamTrack users gain increased functionality by streamlined communication with the popular personal information management and communication solution. more »

Newgen Launches GM.Carabunga
Newgen Results announced the launch of GM.Carabunga, a branded, one-stop marketing tool that allows General Motors (GM) automotive dealers to create customized, targeted sales or service promotions online. This "high-tech" tool was created specifically for GM dealers, and allows them to build targeted, "one-to-one" marketing campaigns on-line for service, parts, and accessory promotions, along with new and used vehicle purchase campaigns.

Building Maintenance Company With Astea
Astea announced the selection of its Astea Alliance CRM suite by The Building Maintenance Company Limited of the United Kingdom. Astea Alliance will enable the company to integrate and elevate automation of its business processes with the latest Web and mobile technologies. more »

CRM Report Announced
In 2002, the customer relationship management (CRM) applications market actually shrunk 25% from 2001, and major vendors like Siebel and Oracle suffered precipitous declines in license revenues, according to Datamonitor. A new report, Operational CRM: Identifying Niche Opportunities in a Maturing Market, just published by independent market analysts Datamonitor (DTM.L), predicts that by the end of 2005, the market will have barely recovered to 2001 levels. Datamonitor expects many vendors will go to the wall, as the market is too crowded, especially at the high-end and in the most developed countries of North America and Western Europe.

HDI And Magic Solutions Announce Relationship
Help Desk Institute (HDI) and Magic Solutions announced a relationship that will provide service and support industry professionals with resources and training. This new relationship aims to allow for an increased level of industry access and services to Magic Solutions' customers, enhancing service and support professional expertise. more »

SER Extends Capabilities
SER Solutions announced new enhancements to its portfolio of contact center solutions in response to recently announced regulations by the Federal Trade Commission. The new capabilities, featured on the Call Processing System (CPS), Gateway and Centenium XL contact center solutions, provide contact center operators with a solution to comply with regulations related to transmission of caller ID, maximum abandon call rates, and a national "do-not-call" registry.

Rabobank Group With Siebel
Siebel announced that the Dutch cooperative Rabobank Group is deploying Siebel Finance to increase sales and service in its domestic retail network. Rabobank is using Siebel Finance to deliver products and services tailored to customer needs. more »

Office Depot Selects Click2Coach
Envision Telephony announced that Office Depot has selected Click2Coach to coach contact center agents to be more effective and provide the highest level of customer service. With Click2Coach, Office Depot is better able to develop effective agents who build loyal customer relationships and help achieve business goals.

SupportSoft To Present
SupportSoft announced that Brian Beattie, Chief Financial Officer, is scheduled to present at the Wall Street Analyst Forum's Institutional Investor Conference in New York City. The webcast will be available for 14 days following the presentation. more »

• SSPA To Feature Best Practices
  
• E.piphany And BEA Enter Alliance