Marketing Automation Research Study

Snapshot Survey CRMAdvocate is currently undertaking a high level study about the adoption and utilization practices of companies using marketing automation solutions. It takes about two minutes to answer the questions listed below.   In return for your time, we will send you an executive summary of the research report so you can compare your utilization of marketing automation solutions with the market averages.   All answers will be kept confidential. If you have any questions about this program, please contact Gary Lemke, director of this research project. 1. Do you use a marketing automation solution?             Yes   -   (continue to question 2)             No   -     (do not continue) 2. What marketing automation solution does your company currently use?           ---- Select Marketing Automation Vendor ---- Aprimo CDC MarketFirst DoubleClick E.piphany (now Infor) SAS Siebel (now Oracle) Unica Other         If other, please specify: 3. Implementation Questions:     a. When did you first purchase this solution?     b. When did you first go live with this solution?     c. What version are you currently on?     d. How many users do you have on this solution?   4. What do you most like about the solution?           5. What do you least like about the solution?         6. On a scale of 0 to 10, where 0 is "not at all" and 10 is "very well", how does your current solution meet your current business needs?   Not at all | Very well 0 1 2 3 4 5 6 7 8 9 10                       7. On a scale of 0 to 10, where 0 is very unlikely and 10 is very likely, how likely are you to recommend the solution to colleagues?   Very Unlikely | Very Likely 0 1 2 3 4 5 6 7 8 9 10                       8. If you had to purchase the solution over again, on a scale of 0 (not likely) to 10 (very likely), how likely are you to buy the same solution?   Very Unlikely | Very Likely 0 1 2 3 4 5 6 7 8 9 10                       Please add any final comments below. Thank you for your time and participation. Please include your name and email address so that we may validate your participation and send you the research report. Your information will not be used for solicitation and your answers will be kept strictly confidential. *Required fields. Name* Email* Click the "SUBMIT" button when you have completed the survey.