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Nortel1.69    0.12
ClickSoftware2.36    0.16
NetSuite12.11    0.3
Chordiant3.25    0.03
Intervoice8.24    0.02
eLoyalty4.2    0
Tekelc12.75    -0.08
Amdocs25.02    -0.3
CDC1.33    -0.02
Selectica0.98    -0.02
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LivePerson2.85    -0.09
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As of 3:48 p.m. on 10/9/08

 
 


 
"Our Take"

(Past Editions by: Date, Title, Topic)

 
"Our Take" 
"Our Take" is a collection of daily vignettes covering a wide range of CRM topics. It's an attempt to add our own spin to the world of CRM. We will use the column to share our perspectives, opinions, epiphanies, web nuggets, or quite frankly anything that moves us. Get ready to expect the unexpected. And, don't be shy about sharing your thoughts.
 
 
10/29/07 - Com-Smash-Tic
I want to thank everyone who contributed thoughts regarding the Net Promoter Score. This is a good time to remind you to take a trip down memory lane or simply catch up on past topics in the Our Take archive.
 
As we transition away from the NPS, I thought I would share a story I recently read about customer service gone terribly wrong. I realize that I could run these every day of the year and I promise I won't. But now and again, these stories remind us to stay on our toes each and every time. I encourage you take a moment to read this Washington Post article entitled, "Taking a Whack Against Comcast. It describes the frustrations and reactions of 75-year old Mona "The Hammer" Shaw who feels taken advantage of and decides to do something about it.
 
I hope you have never had a customer take a hammer at you. A few of the story details caught my attention. First and foremost, the press makes Mona out to be an outlaw hero. Although carted away in handcuffs, we hold her up because we have all shared her frustrations at some time. And we secretly applaud her passion to do something about being mistreated. Do your business practices create heroes among your customers?
 
Gary Lemke, Publisher
(Share your thoughts)
 

 
 

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