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  "Our Take"

(Past Editions by: Date, Title, Topic)

 
About "Our Take" 
"Our Take" is a collection of daily vignettes covering a wide range of CRM topics. It's an attempt to add our own spin to the world of CRM. We will use the column to share our perspectives, opinions, epiphanies, web nuggets, or quite frankly anything that moves us. Get ready to expect the unexpected. And, don't be shy about sharing your thoughts.
 
 
9/15/06 - Best-of-Breed or Suites - Here We Go Again
It's been a while since I've talked about best-of-breed (BOB) versus suite solutions. My views haven't really changed but I find it interesting that the collective intelligence of Gartner analysts seems to be in motion with regard to the debate.
 
Here's the latest scoop. There are over 50 CRM submarkets and no one vendor will ever cover all of them. Some say the most comprehensive suites will cover 50 - 60% at best. And remember, that is functional coverage and not necessarily functional excellence.
 
If you believe that assessment, it stands to reason that you cannot get all your needs met by one vendor. If you have to have multiple vendors, why not go best-of-breed? But that brings up another issue. If you have to have multiple solutions from multiple vendors, you cannot ignore your integration strategies. More on that later.
 
Gary Lemke, Publisher
(Share your thoughts)
 

 
 

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