"Our Take" |
"Our Take" is a collection of daily
vignettes covering a wide range of CRM topics. It's an attempt to add our own spin to the world of CRM. We will use the column to share our perspectives, opinions,
epiphanies, web nuggets, or quite frankly anything that moves us. Get ready to expect the unexpected. And, don't be shy about sharing your thoughts.
3/24/08 - Did You Get the Information You Needed?
What challenges do you face with regard to extracting information from your CRM systems? For years, I have seen countless CRM systems that are much better at storing information than providing information. The effort to extract the needed information at the needed time is a common frustration.
That is why we have seen the rising importance of business analytics tools in the last few years. That is why we have seen a surge in demand for real-time solutions that can provide the needed information to the right people at the right time.
If you are faced with reporting and analytics challenges, I encourage you to spend 26 minutes listening to our new webcast - Secrets of On-Demand Reporting. I especially want to encourage you if you are using or thinking of using Salesforce.com. Get a cup of coffee, close the office door, and learn how Salesforce.com cut reporting time by 88%.
Gary Lemke, Publisher
(Share your thoughts)