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"Our Take"

(Past Editions by: Date, Title, Topic)

 
"Our Take" 
"Our Take" is a collection of daily vignettes covering a wide range of CRM topics. It's an attempt to add our own spin to the world of CRM. We will use the column to share our perspectives, opinions, epiphanies, web nuggets, or quite frankly anything that moves us. Get ready to expect the unexpected. And, don't be shy about sharing your thoughts.
 
 
3/19/08 - Smart New Strategies
I read a story from the salesautopsy.com email newsletter about sales approaches and how predictable they have become. The story goes something like this:
 
You are led into a wildly decorated office with an array of eclectic wall hangings, knick-knacks and figurines. You make a wise comment about one of the items in the room feigning interest. Later you find out the buyers have wagered on what item would get comment from the "sales dude." You are like every other rep - so predictable.
 
If you are in sales, do you find yourself the amusement of the buying community? If so, maybe it is because you moves have already been anticipated. What's the lesson? Don't be so predictable. The same old stuff is just that. It's time to learn smart new strategies.
 
Gary Lemke, Publisher
(Share your thoughts)
 

 
 

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