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Accelerate Sales Using Purpose-Built Social
SAVO Redefines Social Collaboration with Analytics and Mobile Access Developed Specifically for Sales
CHICAGO, IL – July 17, 2012 – The industry has long recognized the potential of social collaboration, yet sales teams have failed to achieve measurable gains in performance. SAVO Group, the market leader in sales enablement, today introduced SAVO TeamsTM: the only purpose-built social collaboration application specifically developed for the social behaviors of sellers to accelerate sales cycles and increase win rates.
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SAVO is the only company that powers sellers with purpose-built collaboration. Users stay connected using breakthrough mobile technology while analytical dashboards provide executive management the organizational and process changes that increase the effectiveness of the entire sales organization.
SAVO Teams takes a unique approach to social collaboration by automatically identifying sales opportunities within CRM that can be accelerated with collaboration. Once identified, SAVO Teams mobilizes the right subject matter experts, content and sales process coaching, and pushes this information into a Deal Room that then invites the seller. By identifying the selling situation and pre-populating the Deal Room with experts and sales assets, sellers can focus on account activity with the support of key internal stakeholders to help move deals forward and increase sales performance.
“Like many large organizations with multiple selling teams can attest, we are always looking for ways to save valuable resources and time,” said Steve Laczynski, president Healthcare North America, for Philips. “By providing a virtual room to allow collaboration and customer discussion, SAVO Teams helps us greatly improve the customer experience.”
“Social networking tools continue to make traction in the enterprise, but have yet to deliver measurable ROI to the sales organization,” said Mark O’Connell, President and CEO at SAVO. “We’ve spent 11 years defining the sales enablement market, and have now applied that expertise to build the only social platform that delivers measurable sales performance.”
By accumulating the company’s knowledge into a single, easy-to-use cloud application, SAVO Teams moves beyond the conversation stream and provides sales reps with full team support and mobility, while offering management measurable ROI.
Designed specifically for salespeople, SAVO Teams shortens sales cycles, speeds ramping of new team members and reduces the time spent finding knowledgeable resources across an organization. A unique push engine promotes the right subject matter experts (SMEs), documents, and sales process coaching based on deal demographics.
SAVO Teams leverages the entire organization’s experience and expertise by creating cross-functional teams with sales as the connecting thread. As a result, each employee can directly contribute to revenue-generating initiatives. Unlike traditional collaboration tools, with SAVO Teams each opportunity is supported by just the right team to succeed – improving win rates, while dramatically reducing cost of sale.
Delivering social collaboration where sales people live – on the road – SAVO Teams can be pulled up on tablets and smartphones to facilitate just-in-time selling. With full Tribal Q&A support, sellers’ questions are answered by SMEs or colleagues with knowledge of the selling situation. Sellers can leverage social collaboration by tapping into sales’ tribal knowledge to improve sales and drive greater productivity and higher close rates.
SAVO Insight, SAVO’s new analytics and business intelligence suite provides measurable ROI, helping companies determine the leading indicators to gauge the successful execution of their revenue initiatives. According to Gartner, “Analytics everywhere on all types of data and at the point of decision will put analytics at the center of enterprise strategies and architectures.” SAVO agrees and understands the importance of such analytics. The new reporting system guides users to the right metrics to measure their sales enablement success and benchmark against best practices. It also provides marketing teams with actionable feedback about the usage and value of their sales materials.
Users can schedule pre-defined reports built by SAVO based on industry best practices and the most important metrics, or build their own custom reports using an intuitive Business Intelligence interface. Companies can also view pre-developed or customized dashboards for an at-a-glance overview of sales performance.
Founded in 1999, SAVO is a leading provider of cloud-based sales enablement technology and consulting solutions. SAVO’s on-demand sales enablement platform maximizes the sales organization’s ability to communicate value and differentiation in clear, consistent and compelling ways. Combining proven sales and marketing best practices with award-winning technology, SAVO addresses all aspects of the sales enablement challenge — spanning people, process, insight and technology. For more information, visit www.savogroup.com or follow us on Facebook, LinkedIn or Twitter.
 “Market Trends: Analytics, Business Intelligence and Performance Management to Be All-Pervasive by 2020,” by Dan Sommer and Rita L. Sallam, Gartner, June 29, 2012.