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Article
(Source: CustomerThink )
 

Customer Dis-service and Hostage Marketing
 

By Ernan Roman, Ernan Roman Direct Marketing

Free Video on Service Differentiation

The customer service experience is getting even worse.
 
Results from our recent Huffington Post research regarding people’s experiences when calling Customer Service Call Centers indicates serious problems.
 
Only 32% report that their Customer Service Call Center experience was positive. For the balance: 47% had a negative experience and 21% were neutral.
 
This quote reflects the widespread frustration: “I daydream about suing them. From the product to the reps, they just don’t care about their customers.”
 
Especially troubling is the finding that customers are treated poorly because companies think of them as “Hostages, unable to go elsewhere”.
 
Read the entire CustomerThink article.