About CRMAdvocate
"Everything CRM - Read Less. Know More."
CRMAdvocate is the definitive and most complete source of information concerning technologies,
strategies, and trends for Customer Relationship Management (CRM), the customer experience, and contact centers.
CRMAdvocate publishes every business day to keep end-users, system integrators, consultants, editors, and research analysts current on industry trends with
news, articles, blogs, webinars, events, case studies, white papers, research, and product information.
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The CRMAdvocate Story The longest continuously published CRM newsletter in the industry
CRMAdvocate was formed in 1995 as a market research firm for an infant CRM market. CRM was new, immature, and continually changing.
It became apparent that there was a need for CRM education and information. To fulfill this need we quickly re-directed market research
energies to become an online source of CRM information pertaining to technologies, trends and strategies.
For the past 15 years, CRMAdvocate has pioneered many new initiatives and have supported industry advancements with contributions to
leading publications, conferences, trade shows, initiatives, and boards.
A popular feature in the CRMAdvocate email publication is the daily "My Take" column expressing a wide range of information,
views, and opinions on relevant and recent CRM topics. The column allows readers to interact with CRMAdvocate by sharing their
own views and thoughts.