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My Take: That Loser Feeling
Gary Lemke, Chief Customer Advocate   (January 26, 2012)
 
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And now a few more thoughts on they are what you call them (also see that Cheers feeling). What name do you give those who buy your products and services?
 
One CRMAdvocate reader pointed out that, "It is the attitude behind using the term that is important."
 
Consider how welcome Norm feels when entering the Cheers pub if the greeting is not energetic and welcoming.
 
Consider the often used term "user" in the software and technical support arena. Have you ever felt the technician was calling you "user" buy they were really saying it with the attitude of 'loser?' Was there a feeling of contempt and/or superiority?
 
How do customers feel when you call them by name?
 
  What's your take?
 
Gary Lemke   twitter  Blog  Blog
 
 
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Other CRMAdvocate "Takes"


01.25.12    Unhappy in Their Own Way
01.24.12    That Cheers Feeling
01.23.12    They Are What You Call Them
01.20.12    Hall of Fame Callout
01.19.12    Webinars and Events
01.17.12    CX Hall of Fame
01.16.12    Got the Plan?
01.12.12    At the Speed of Social Media
 
more "takes"


 
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